Corporate Communication Summit 2018

Communicators at the Table

We are privileged this year to have as our keynote speaker international PR guru Paul Holmes. Paul will talk about the many fast-paced challenges shaking the foundations of the communications business and why it is imperative for communication professionals and executives to be better at serving their organizations.

Paul Holmes is founder and chair of The Holmes Group, which provides knowledge and insight to public relations professionals across a variety of platforms, including a website, an e-newsletter, events, printed reports, research and consulting assignments, and the SABRE Awards competition. The group’s flagship title, The Holmes Report, covers the public relations business in the Americas, EMEA (Europe, the Middle East and Africa) and the Asia-Pacific region.

Our other speakers include:

Lars Erik Grønntun is CEO and Chairman of Hill + Knowlton Strategies in Europe, Middle-East and Africa. Grønntun is a sought-after public speaker on reputation management in all its facets, and takes a special interest in the intersection of public demand for transparency, business needs and the democratisation of the media landscape through the digital evolution.

Severin Roald is the Senior Vice President and head of group communications at Telenor, and is the incoming Senior Vice President of Communication and Public Affairs at Statkraft. He has extensive communications and international experience from senior positions in both Telia Norway, Aker Solutions and Telenor. In addition, Roald has more than 10 years of service as a consultant in the PR industry, including Burson-Marsteller in Norway and Middle East, where he was Country Manager for Qatar.  

Geir Arne Drangeid  is partner and senior advisor for First House and former CCO at Aker Solutions. He has three decades of experience in international finance, engineering and technology. His management experience is from a wide range of typical Norwegian and Nordic industries, including oil and gas, shipbuilding and maritime industries, seafood and marine harvesting, and finance. He has been involved in some of Norway's most extraordinary corporate restructuring and positioning cases. His experience within the field of communication includes building of corporate culture and identity, mergers and acquisitions, IPOs, public affairs, media relations and reputation and crisis management.

Ulrike Haugen is the chief communications officer at DNV GL. She has more than 15 years extensive experience with communications, marketing and business development, as well as contract management experience within international corporations with positions in Norway, London, Germany and Italy. Industry experience includes maritime, oil and gas, and energy sectors, including renewable energy as well as substantial experience from the legal sector.

Peggy Simcic Brønn is a professor at BI Norwegian Business School's Department of Communication and Culture. She is also the leader of BI Centre for Corporate Communication. Her research interests are corporate branding, corporate social responsibility, and reputation. Her works are published in European Journal of Marketing, Journal of Communication Management, Public Relations Review, Journal of Communication Management (Associate Editor), Corporate Reputation Review (editorial board), Corporate Communication an International Journal (editorial board), Journal of Business Ethics, and Business and Society Review, among others. 

Practical information

  • Time:Wednesday, 05 September 2018 09:00 - 14:00
  • Place:BI - Campus Oslo
  • Price:Free
  • Contact:Peggy Simcic Brønn (


  • Time
  • Title
  • Speakers
  • Registration and Coffee/Tea

  • Opening/Welcome


    BI Professor Peggy Simcic Brønn and Summit Moderator Geir Arne Drangeid, Sr. Partner First House and former CCO of Aker Solutions

  • Keynote

    Every day, something happens to shake the foundations of the communications business: agencies and communication departments need to change to better serve CEOs and boards and fight off challenges from other marketing communications disciplines, management consultants and more.


    Paul Holmes, Founder and chair of The Holmes Group

  • Response to Paul Holmes


    Severin Roald, SVP, Head of Group Communication, Telenor Group, newly appointed Senior Vice President of Communication and Public Affairs, StatKraft

  • Q&A


    Moderator: Geir Arne Drangeid

  • Break

  • How to address the demands that filling the Fifth Seat place on communication professionals


    Lars Erik Grønntun, Chairman and CEO, Hill+Knowlton Strategies, recipient of the 2018 SABRE Award for Individual Achievement

  • At the Table. What communication executives bring


    Paul Holmes, Lars Erik Grønntun, Severin Roald, Ulrike Haugen (CCO DNV GL Group), and Rolf Aaneland (leader for KOMM, Norwegian Association of PR Agencies)

  • Lunch and networking