Employee Profile
Cathrine von Ibenfeldt
Lecturer - Campus Trondheim
Department of Communication and Culture
Biography
Cathrine von Ibenfeldt is a lecturer at the department of marketing, BI - Norwegian School of Business. She obtained her master in marketing at Buskerud University College in 2008.
Cathrine worked as a lecturer at Buskerud University College from 2008 to 2012, then as a lecturer at Kristiania University College from 2012 to 2018. Cathrine joined BI in 2018. Cathrine give lectures in marketing related courses as digital marketing, marketing management and marketing communications. She supervise bachelor and master candidates in their final project.
Cathrines research interest is related to behavioral aspects of marketing. Her teaching aspiration is to motivate students to explore knowledge trough practical assessment of the topics at hand.
Cathrine worked as a lecturer at Buskerud University College from 2008 to 2012, then as a lecturer at Kristiania University College from 2012 to 2018. Cathrine joined BI in 2018. Cathrine give lectures in marketing related courses as digital marketing, marketing management and marketing communications. She supervise bachelor and master candidates in their final project.
Cathrines research interest is related to behavioral aspects of marketing. Her teaching aspiration is to motivate students to explore knowledge trough practical assessment of the topics at hand.
Publications
Mariussen, Anastasia; Ibenfeldt, Cathrine von & Vespestad, May Kristin (2014)
The typology and role of online information sources in destination image formation: An Eye-Tracking study
International Journal of Digital Accounting Research, 14(20), s. 141- 164. Doi: 10.4192/1577-8517-v14_6
Trelease, Cathrine von Ibenfeldt (2013)
Pappvinen i skapet
Dagsavisen [Kronikk]
von Ibenfeldt, Cathrine (2017)
Mobil markedsføring
[Popular scientific article]. Magma - Tidsskrift for økonomi og ledelse, 4, s. 37- 43.
Ibenfeldt, Cathrine von (2015)
Evolusjon og forbrukeratferd
[Popular scientific article]. kampanje.com
Ibenfeldt, Cathrine von & Troye, Sigurd Villads (2014)
When buyers complain: the effects of written feedback on customer evaluation
[Academic lecture]. Johan Arndt.
| Year | Academic Department | Degree |
|---|---|---|
| 2008 | Buskerud University College | Master in Marketing |
| 2000 | Høyskolen i Lillehammer | Cand.Mag |
| Year | Employer | Job Title |
|---|---|---|
| 2018 - Present | BI Norwegian Business School | Lecturer |
| 2012 - 2018 | Kristiania University College | Assistant professor |
| 2008 - 2012 | HIBU | Doctoral candidate |