Faculty Profile

Carlos Velasco

Assistant Professor - Department of Marketing


Carlos received his D.Phil. in Experimental Psychology from Oxford University.  Following that, he worked first as a Research Fellow at the SCHI Lab, Sussex University (UK), and then as a Research Fellow at the Imagineering Institute (Malaysia). Currently, he is also a Fellow of the Institute on Asian Consumer Insight, hosted by Nanyang Technological University (Singapore), and once again a Fellow of the SCHI Lab.
Carlos' research focuses on crossmodal perception and multisensory experiences, in particular on crossmodal correspondences in the context of mulisensory marketing, human-computer interaction, food and beverage, and experience design. Carlos is also a founding member of Neurosketch (Colombia) and of Flying Fish Research (UK). He has worked, and is currently working, with a number of companies in Europe, Asia, and Latin America, in topics such as multisensory experience design, food and drink, packaging, branding, and consumer research. For more information, visit http://www.carlosvelasco.co.uk/.

Academic Degrees
Year Academic Department Degree
2015 Oxford University - Pembroke D.Phil. in Experimental Psychology
Work Experience
Year Employer Job Title
2016 - Present BI Norwegian Business School Assistant Professor
2015 - 2017 University of Oxford Research Affiliate
2015 - 2016 Imagineering Institute Research Fellow
2015 - 2015 University of Sussex Research Fellow