Faculty Profile

Carlos Velasco

Assistant Professor - Department of Marketing

Publications registered in Cristin

(Current research information system in Norway)


Carlos Velasco is an Assistant Professor at the Marketing Department, BI Nowegian Business School, where he co-founded the Center for Multisensory Marketing. Carlos received his D.Phil. in Experimental Psychology from Oxford University. Currently, he is also a Fellow of the Institute on Asian Consumer Insight, hosted by Nanyang Technological University (Singapore), and a Fellow of the SCHI Lab at Sussex University (UK). 

Carlos' research focuses on multisensory perception, marketing, and Human-Computer Interaction. In particular, he focuses on understanding crossmodal correspondences in multisensory branding, experiences, and Human-Food Interaction design. Carlos is one of the co-founders of Neurosketch (Colombia). He has worked, and is currently working, with a number of companies in Europe, Asia, and Latin America, on topics such as multisensory experience design, food and drink, packaging, branding, and consumer research. For more information, visit his website.

Academic Degrees
Year Academic Department Degree
2015 Oxford University - Pembroke D.Phil. in Experimental Psychology
Work Experience
Year Employer Job Title
2016 - Present BI Norwegian Business School Assistant Professor
2015 - 2017 University of Oxford Research Affiliate
2015 - 2016 Imagineering Institute Research Fellow
2015 - 2015 University of Sussex Research Fellow