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Employee Profile

Johannes Brinkmann

Professor Emeritus - Department of Strategy and Entrepreneurship

Biography

Johannes Brinkmann studied sociology (and secondary subjects) at the universities of Münster, W. Germany and Oslo, Norway. Academic work in Norway and for more limited periods in the US, Germany, Lithuania etc. At present 11 academic books (mostly in Norwegian), 43 academic articles (mostly in English), in addition numerous conference papers, book chapters, industry and professional journal papers.

For a list of academic articles (since 2000) and of academic book chapters as well as professional journal papers (since 2007) see here: http://home.bi.no/fgl92025/PublApr20.pdf Or, see a few sample texts, one in Norwegian and several ones in English: http://home.bi.no/fgl92025/Uetikk.pdf and
http://home.bi.no/fgl92025/essay10.pdf and http://home.bi.no/fgl92025/Indivpapers2012etc.pdf


Until 2016, Brinkmann was head of the former BI Centre for risk and insurance research (ROFF). 2016-2019 he was adjunct professor at the Arctic University of Norway in Tromsø.


Research areas
Business ethics with subspecialties, descriptive ethics, industry and business-professional ethics, marketing and consumer ethics. Comparative social science. More recently focus on insurance industry ethics, dialectics of risk and responsibility, socratic dialogue.
Teaching areas

Business ethics, risk management, sociology for business students, social science methodology.

Publications

Karimova, Guli-Sanam; Heidbrink, Ludger, Brinkmann, Johannes & LeMay, Stephen Arthur (2024)

Global standards and the philosophy of consumption: Toward a consumer-driven governance of global value chains

Business Ethics, the Environment and Responsibility (BEER) Doi: 10.1111/beer.12648 - Full text in research archive

This study delves into the significant ethical criteria in the context of global standards. It addresses the moral wrongdoings and adverse side effects associated with global value chains as discussed in the business ethics literature. The methodology involves theoretical application and synthesis. The study employs ethical principles from deontology, consequentialism, and political cosmopolitanism to establish normative criteria such as “injustice and harm to others” and “bad outcomes.” It further investigates how these criteria should influence consumers' decisions, actions, and responsibilities. These criteria are then used to examine the moral wrongdoings and negative effects mentioned in global standards. The study explores how global standards implicitly express consumers' roles in governing global value chains. It scrutinizes consumers' actions and decisions by applying ethical frameworks to global standards. The study outlines consumers' individual and political responsibilities in achieving the goals of global standards. The research findings have implications for governments, consumers, and organizations in practicing shared responsibility. The aim of this research is to provide normative guidance for responsible actions.

Lindemann, Beate Hildegard & Brinkmann, Johannes (2022)

Per Mausklick in Berlin - Digitale Zugänglichkeit im Spagat zwischen Potential und DaF-Lehrer-Alltag

Tinnefeld, Thomas (red.). Befähigung zu grenzenloser Kommunikation: Ansätze - Methoden - Verfahren

Brinkmann, Johannes & Kochupillai, Mrinalini (2020)

Law, Business, and Legitimacy

Rendtorff, Jacob Dahl (red.). Handbook of Business Legitimacy. Responsibility, Ethics and Society

Brinkmann, Johannes (2020)

Consumer social responsibility – seven theses and seven exhibits

Heidbrink, Ludger & Muller, Sebastian (red.). Consumer Social Responsibility Zur gesellschaftlichen Verantwortung von Konsumenten

Brinkmann, Johannes (2019)

“Troubling Times” on the Agenda of Business Ethics: Drafting a dialogue approach, aiming at a consensus

Ciulla, Joanne B & Scharding, Tobey K. (red.). Ethical Business Leadership in Troubling Times

Brinkmann, Johannes (2018)

Fagkritisk tilnærming

Brinkmann, Johannes (red.). Ubehagelig næringslivsetikk II

Brinkmann, Johannes (2018)

En bransje- og profesjonstilnærming

Brinkmann, Johannes (red.). Ubehagelig næringslivsetikk II

Brinkmann, Johannes (2018)

En (første) studentsentrert tilnærmering: start med å se på deg selv

Brinkmann, Johannes (red.). Ubehagelig næringslivsetikk II

Brinkmann, Johannes (2018)

Ubehagelig næringslivsetikk II

Gyldendal Akademisk.

Schlierer, Hans Jörg & Brinkmann, Johannes (2017)

The Use of Online Resources for Teaching Business Ethics: A Pilot Project, a Framework, and Recommendations

Journal of Business Ethics Education, 14 Doi: 10.5840/jbee20171413

Brinkmann, Johannes (2017)

Nathan the Wise: Addressing Enlightenment, Wisdom, and Tolerance

Journal of Business Ethics Education, 14 Doi: 10.5840/jbee2017149

Brinkmann, Johannes (2017)

The Potential Use of Sociological Perspectives for Business Ethics Teaching

Journal of Business Ethics, s. 1- 15. Doi: 10.1007/s10551-017-3636-x

Brinkmann, Johannes; Lindemann, Beate & Sims, Ronald R. (2016)

Voicing Moral Concerns: Yes, But How? The Use of Socratic Dialogue Methodology

Journal of Business Ethics, 139, s. 619- 631. Doi: 10.1007/s10551-015-2655-8

Brinkmann, Johannes (2015)

Socratic dialogue – designed in the Nelson–Heckmann tradition: A tool for reducing the theory–practice divide in business ethics

Ims, Knut O. J. & Pedersen, Lars Jacob Tynes (red.). Business and the Greater Good: Rethinking Business Ethics in an Age of Crisis

Lindemann, Beate & Brinkmann, Johannes (2014)

Zur Äusserung moralischer Bedenken in Geschäftsgesprächen

Tinnefeld, Thomas (red.). Fremdsprachenunterricht im Spannungsfeld zwsichen Sprachwissen und Sprachkönnen

Brinkmann, Johannes (2012)

Inconvenient Business Ethics (version 2)

Ims, Knut O. J. & Nystad, Øystein (red.). På tvers. Festskrift til Ove Jakobsen

Brinkmann, Johannes (2012)

Combining Risk and Responsibility Perspectives: First Steps

Journal of Business Ethics, 112(4), s. 567- 583. Doi: 10.1007/s10551-012-1558-1

Lesch, William C. & Brinkmann, Johannes (2012)

Consumer insurance fraud/abuse as co-creation and co-responsibility: A new paradigm

Journal of Business Ethics, 103, s. 17- 32. Doi: 10.1007/s10551-012-1226-5

Radermacher, Ralf & Brinkmann, Johannes (2012)

Insurance for the poor? First thoughts about microinsurance business ethics

Journal of Business Ethics, 103, s. 63- 76. Doi: 10.1007/s10551-012-1223-8

Brinkmann, Johannes (2011)

Ethics as a challenge to well‐established morality?

Jakobsen, Ove & Pedersen, Lars Jacob Tynes (red.). Responsibility, Deep Ecology and the Self: Festschrift in Honor of Knut J. Ims

Brinkmann, Johannes & Sims, Ronald R. (2011)

Business Ethics Curriculum Development: Balancing Idealism and Realism

Sims, Ronald R. & Sauser, William I. (red.). Experiences in Teaching Business Ethics

Brinkmann, Johannes (2011)

Putting career morality on the agenda of business students : how one could use a play and survey results for triggering moral reflection

Sims, Ronald R. & Sauser, William I. (red.). Experiences in Teaching Business Ethics

Brinkmann, Johannes; Sims, Ronald R. & Nelson, Lawrence J. (2011)

Business Ethics Across the Curriculum?

Journal of Business Ethics Education, 8

Brinkmann, Johannes (2009)

Putting Ethics on the Agenda for Real Estate Agents

Journal of Business Ethics, 88(1), s. 65- 82. Doi: 10.1007/s10551-009-0099-8

Brinkmann, Johannes (2009)

Using Ibsen in Business Ethics

Journal of Business Ethics, 84, s. 11- 24. Doi: 10.1007/s10551-008-9688-1

Sims, Ronald R. & Brinkmann, Johannes (2008)

Thoughts and second thoughts about Enron ethics

Ch. Garsten and T. Hernes (eds.), Ethical Dilemmas in Management

Brinkmann, Johannes & Peattie, Ken (2008)

Consumer Ethics Research: Reframing the Debate About Consumption for Good

EJBO - Electronic Journal of Business and Organization Ethics, 13(1), s. 22- 29.

Brinkmann, Johannes & Henriksen, Ann Mari (2008)

Vocational ethics as a subspecialty of business ethics - Structuring a research and teaching field

Journal of Business Ethics, 81(3), s. 623- 634. Doi: 10.1007/s10551-007-9536-8

Vocational ethics and vocational moral socialization are important for the business ethical climate in a given country and in a given industry, but have not received attention in the literature. Our article suggests vocational ethics as a legitimate sub-specialty for business ethics research and development. The article addresses the exposure of vocational students to a combination of vocational school-based and workplace-based socialization, and outlines an agenda for teaching-oriented research and research-based teaching. More specifically, we first draft a conceptual frame of reference and then report results and experiences from a scenario-based pilot study at one of the biggest vocational schools in the country. As a third step such a preliminary situation analysis inspires a number of suggestions for how one could start with developing this field, practically, empirically and theoretically.

Brinkmann, Johannes (2007)

Forbruksetikk: Å gi struktur til et nytt akademisk område

Forbrukersosiologi. Makt, tegn og mening i forbrukersamfunnet, G.E. Schjelderup og M.W. Knudsen, (red)

Brinkmann, Johannes (2007)

Responsibility Sharing (Elements of a Framework for Understanding Insurance Business Ethics)

Insurance Ethics for a More Ethical World, Flanagan,Primeaux, Ferguson (eds), Research in Ethical Issues in Organizations, vol 7

Brinkmann, Johannes & Lentz, P. (2006)

Understanding insurance customer dishonesty: Outline of a moral-sociological approach

Journal of Business Ethics, 66, s. 177- 195.

Most consumer morality studies focus on consumer immorality, i.e. different types and degrees of consumer dishonesty or deviance. This paper follows this tradition, by looking at insurance customer dishonesty. For looking at insurance customer dishonesty in a wider perspective, the paper drafts a sociology of insurance customer morality, including outlines of micro-level, meso-level and macro-level moral sociologies of insurance fraud, as well as a discussion of moral heterogeneity and a critical understanding of deviance. As a next step a few empirical rsearch questions are formulated and illustrated with data from a Norwegian-German pilot study.

Brinkmann, Johannes & Barcikowski, E. (2006)

Krombacher ? Save Nature, Drink Beer

P.E. Murphy and G.R. Laczniak, eds., 2006, Marketing Ethics, Cases and Readings

Brinkmann, Johannes & Peattie, Ken (2005)

Exploring Business School Ethics

Journal of Business Ethics Education, 2(2), s. 151- 170.

Brinkmann, Johannes (2005)

Understanding Insurance Customer Dishonesty: Outline of a Situational Approach

Journal of Business Ethics, 61, s. 183- 197.

Brinkmann, Johannes (2004)

Looking at Consumer Behavior in a Moral Perspective

Journal of Business Ethics, 51(2), s. 129- 141.

Brinkmann, Johannes & Ims, Knut Johannessen (2004)

A conflict case approach to business ethics

Journal of Business Ethics, 53(1/2 Special Issue), s. 123- 136.

Departing from frequent use of moral conflict cases in business ethics teaching and research, the paper suggests an elaboration of a moral conflict approach within business ethics, both conceptually and philosophically. The conceptual elaboration borrows from social science conflict research terminology, while the philosophical elaboration presents casuistry as a kind of practical, inductive argumentation with a focus on paradigmatic examples.

Sims, Ronald R. & Brinkmann, Johannes (2003)

Enron Ethics (Or: Culture Matters More than Codes)

Journal of Business Ethics, 45, s. 243- 256.

Sims, Ronald R. & Brinkmann, Johannes (2003)

Business Ethics Curriculum Design: Suggestions and illustrations

Teaching Business Ethics, 7, s. 69- 86.

Brinkmann, Johannes & Ims, Knut Johannessen (2003)

Good intentions aside: drafting a functionalist look at codes of ethics

?, 12(3), s. 265- 274.

Brinkmann, Johannes (2002)

Teaching Business Students Intercultural Communication

I. Koall et al., Vielfalt statt Leid(t)kultur

Brinkmann, Johannes & Axell, P. (2002)

Karrieremoral: Illustrasjon og refleksjon

Med forskerblikk på verdier

Brinkmann, Johannes (2002)

Business and Marketing Ethics as Professional Ethics. Concepts, Aproaches and Typologies

Journal of Business Ethics, 41, s. 159- 177.

Brinkmann, Johannes & Steenbuck, Gisela (2002)

Wirtschaftsethik lehren mit Schillers moralischem Theater

?, 3(1), s. 58- 76.

Brinkmann, Johannes (2002)

Business Ethics and Intercultural Communication. Exploring the overlap between two academic fields

?

Brinkmann, Johannes (2002)

Moral Reflection Differences among Norwegian Business Students. A presentation and discussion of findings

Teaching Business Ethics, 6, s. 83- 99.

Sims, Ronald R. & Brinkmann, Johannes (2002)

Leaders as Moral Role Models: The Case of John Gutfreund at Salomon Brothers

Journal of Business Ethics, 35, s. 327- 339.

Brinkmann, Johannes (2001)

Næringslivsetikk som akademisk fag?

Beta, 15(1), s. 35- 49.

Brinkmann, Johannes (2001)

On Business Ethics and Moralism

?, 10(4), s. 311- 319.

Brinkmann, Johannes & Sims, Ronald R. (2001)

Stakeholder-Sensitive Business Ethics Teaching

Teaching Business Ethics, 5, s. 171- 193.

Sims, Ron & Brinkmann, Johannes (2000)

Stakeholder-Sensitive Business Ethics Teaching

Teaching Business Ethics, s. 1- 23.

Brinkmann, Johannes (2000)

Real Estate Agent Ethics. Selected Findings from Two Norwegian Studies, Business Ethics

?, 9(3), s. 163- 173.

Lesch, W.; Grimm, J. & Brinkmann, Johannes (1999)

The North American Free Trade Agreement and Environmental Provisions: A Review of Promises, Processes, and Outcomes

?, 9(1), s. 73- 82.

Bakken, Tore & Brinkmann, Johannes (2022)

Krise, risiko og uvisshet. Sosiologiske refleksjoner

[Non-fiction book]. Cappelen Damm Akademisk.

Brinkmann, Johannes; Lindemann, Beate & Schlierer, Hans Jörg (2019)

The languages of business ethics: Presenting survey findings on their own terms

[Academic lecture]. EBEN RC.

Brinkmann, Johannes; Lindemann, Beate & Schlierer, Hans Jörg (2019)

“Englishization” versus Multilingualism… in Academia (Business Ethics for example).

[Academic lecture]. 5th Saarbrücken Conf on Foreign Language Teaching.

Brinkmann, Johannes (2018)

Putting “troubling times” on the agenda of business ethics?

[Academic lecture]. TABEC Seminar.

Brinkmann, Johannes (2018)

Teaching (how to think) business ethics – different approaches

[Academic lecture]. Gjesteforelesning.

Brinkmann, Johannes; Lindemann, Beate, Lämsä, Anna Maija & Riivari, Elina (2018)

The languages of EBEN – Risks and opportunities

[Academic lecture]. EBEN RC.

Brinkmann, Johannes; Lindemann, Beate & Schlierer, Hans Jörg (2017)

A Socratic dialogue about the true Language of business ethics

[Academic lecture]. EBEN AC.

Brinkmann, Johannes & Sims, Ronald R. (2017)

Investigating business career morality

[Academic lecture]. EBEN AC.

Brinkmann, Johannes (2017)

Teaching business ethics – different approaches

[Academic lecture]. EBEN Annual Conference.

Brinkmann, Johannes; Lindemann, Beate & Schlierer, Hans Jörg (2017)

Publish in English or perish? (Business Ethics as a Case)

[Academic lecture]. Fourth Saarbrücken Conference on Foreign Language Teaching.

Brinkmann, Johannes (2016)

Sieben Anregungen für ein Gespräch über Solidarität

[Academic lecture]. DNWE summit.

Brinkmann, Johannes; Lindemann, Beate & Schlierer, Hans-Jörg (2016)

Using online resources in one’s home country language in business ethics teaching and sharing them across language barriers

[Academic lecture]. EBEN Research Conference.

Brinkmann, Johannes & Lindemann, Beate (2016)

Business ethics divided by a common language...

[Academic lecture]. 23rd International Vincentian Business Ethics Conference.

Brinkmann, Johannes & Lindemann, Beate (2016)

Business Ethics (Wirtschaftsethik) - vereint und gespalten durch eine gemeinsame Sprache?

[Academic lecture]. GAL Kongress 2016.

Göke, Juliane; Brinkmann, Johannes & Huse, Morten (2016)

“The unexamined life is not worth living”? How to investigate and teach business career morality

[Academic lecture]. IVBEC, International Venetian Business Ethics Conference.

Kvalnes, Øyvind & Brinkmann, Johannes (2016)

Role-play in a Norwegian Business Ethics Education Setting

[Academic lecture]. EBEN Annual Research Conference.

Lindemann, Beate & Brinkmann, Johannes (2015)

Language barriers and unequal language proficiency in business ethics: suggestion of an agenda for a dialogue

[Academic lecture]. 22nd Vincentian Business Ethics Conference.

Brinkmann, Johannes & Lindemann, Beate (2015)

Kommunikative Kompetenz –Wirtschaftsethiker unter sich

[Academic lecture]. 3. Saarbrücker Fremdsprachentagung.

Brinkmann, Johannes (2015)

Nathan the Wise

[Academic lecture]. EBEN Annual Conference in Istanbul.

Brinkmann, Johannes (2015)

Business ethics – a sociological approach?

[Academic lecture]. 22nd Vincentian Business Ethics Conference.

Lesch, William C. & Brinkmann, Johannes (2014)

Consumer Insurance Fraud and Abuse: The Role of Customer Satisfaction

[Article in business/trade/industry journal]. Nordisk forsikringstidsskrift

Brinkmann, Johannes (2014)

Should one insure against employee dishonesty (or rather not)?

[Article in business/trade/industry journal]. Nordisk forsikringstidsskrift

Brinkmann, Johannes; Schlierer, Hans-Jörg & Lindemann, Beate (2014)

Online business ethics: Drafting an agenda...

[Academic lecture]. EBEN Research Conference.

Brinkmann, Johannes & Lindemann, Beate (2014)

Voicing moral concerns: Yes, but how? The use of Socratic dialogue methodology

[Academic lecture]. EBEN Annual Conference.

Brinkmann, Johannes (2013)

Employee Fraud Insurance as an Insurance Business Ethics Case (conference presentation with pp slides and a memo)

[Academic lecture]. EBEN Annual conference.

Brinkmann, Johannes (2012)

Socratic Dialogue – Designed in the Nelson-Heckmann Tradition (version 1)

[Academic lecture]. TABEC Conference NHH Bergen.

Brinkmann, Johannes (2012)

Socratic Dialogue – Designed in the Nelson-Heckmann Tradition

[Academic lecture]. 19th Annual International Conference Promoting Business Ethics.

Brinkmann, Johannes & Doyle, Aaron (2012)

Insurance Business Ethics

[Academic lecture]. 19th Annual International Conference.

Brinkmann, Johannes & Doyle, Aaron (2012)

The societal responsibility of the insurance industry is to co-create societal security (together with the insurance customers)

[Academic lecture]. EBEN Annual Conference Barcelona.

Brinkmann, Johannes & Aarset, Magne (2012)

Mapping attitudes towards risk and responsibility among Norwegian car insurance customers. Presenting a pilot study

[Academic lecture]. EBEN AC.

Olsen, Birgitte Kofod & Brinkmann, Johannes (2012)

Corporate Social Strategy: Presenting a Large Scandinavian Insurer as a Case, and Reflecting about it

[Academic lecture]. EBEN Research Conference.

Pettersen, Lene & Brinkmann, Johannes (2011)

Enterprise 2.0 in a business ethical perspective

[Academic lecture]. 18th Annual International Conference Promoting Business Ethics.

Alm, Kristian & Brinkmann, Johannes (2011)

Wise responses to moral wrongdoing. A report from a Socratic dialogue among middle managers in a bank

[Academic lecture]. Vitenskapelig konferanse.

Brinkmann, Johannes; Kyrtsis, Alexandros-Andreas & Webb, Kernaghan (2011)

What role can contract law play in making risky technological projects safer and less expensive?

[Article in business/trade/industry journal]. Nordisk försäkringstidskrift/Nordisk Forsikringstidskrift (NFT)

Brinkmann, Johannes & Friis, Gabriele (2011)

Mikroforsikring ‐ på norsk?

[Popular scientific article]. Nordisk försäkringstidskrift/Nordisk Forsikringstidskrift (NFT)

Brinkmann, Johannes & Tak, Devendra (2011)

Microinsurance – Ensuring Insurance for the Most Vulnerable

[Popular scientific article]. Nordisk försäkringstidskrift/Nordisk Forsikringstidskrift (NFT)

Brinkmann, Johannes & Doyle, Aaron (2011)

Insurance, Ethics and Corporate Social Responsibility

[Popular scientific article]. Nordisk försäkringstidskrift/Nordisk Forsikringstidskrift (NFT)

Brinkmann, Johannes; Doyle, Aaron & Breit, Eric (2010)

Insurance Advertising: Scary, Funny, Trust-Building or Ethical?

[Article in business/trade/industry journal]. Nordisk försäkringstidskrift/Nordisk Forsikringstidskrift (NFT)

Brinkmann, Johannes (2010)

Risk and Responsibility

[Academic lecture]. Vincentian Business Ethics Conference.

Alm, Kristian & Brinkmann, Johannes (2010)

Listening to and working with the ones who don’t blow the whistle: Drafting an action research agenda

[Academic lecture]. Annual Conference of the European Business Ethics Network.

Brinkmann, Johannes (2009)

Inconvenient business ethics

[Academic lecture]. the Annual EBEN conference.

Brinkmann, Johannes & Eigenstetter, Monika (2008)

Forsikringsmegleretikk

[Article in business/trade/industry journal]. Nordisk Försäkringstidskrift (NFT), 89(3), s. 205- 212.

Brinkmann, Johannes (2008)

Risk and responsibility

[Academic lecture]. ISA-conference.

Brinkmann, Johannes (2008)

Norwegian Real Estate Agent Role Ethics

[Academic lecture]. Annual EBEN conference.

Aarset, Magne & Brinkmann, Johannes (2007)

Risk, Insurance and Morality

[Academic lecture]. European Business Ethics Network (EBEN) Research Conference: Finance and Society in Ethical Perspective.

Aarset, Magne & Brinkmann, Johannes (2007)

Truly interdisciplinary risk and insurance research - outlining a research agenda for a business school

[Academic lecture]. 8th Annual Conference of the European Sociological Association (ESA).

Brinkmann, Johannes (2002)

Looking at consumer behavior in a moral perspective

[Academic lecture]. The 9th International Conference Promoting Business Ethics.

Brinkmann, Johannes (2001)

Etikk for næringslivet. Perspektiver og praksis

[Scientific book]. Unipub Forlag.

Brinkmann, Johannes (2001)

Cross-Cultural Business Ethics

[Academic lecture]. NIC Symposium.

Brinkmann, Johannes (2001)

Moral Reflection Differences among Norwegian Business Students: a Preliminary Presentation of Findings, proceedings

[Academic lecture]. The Seventh Annual International Conference Promoting Business Ethics.

Sims, R. & Brinkmann, Johannes (2000)

Undervisning i næringslivsetikk: Mål og hindringer

[Article in business/trade/industry journal]. ?, s. 44- 46.

Academic Degrees
Year Academic Department Degree
1975 University of Münster Dr.phil
1972 University of Münster Master of Arts
Work Experience
Year Employer Job Title
2017 - Present University of Kiel, Centre for Globalisation External Fellowship
2018 - 2020 BI Norwegian Business School Professor II
2016 - 2019 University of Tromsø Professor II
1992 - 2017 BI Norwegian Business School Associate Professor, then full Professor (2002+)
1989 - 1992 Norges Markedshøyskole, Norwegian School of Marketing Associate Professor
1985 - 1989 Institutt for Markedsføring, Oslo Programme Coordinator, Undergrad. teaching and programme development
1975 - 1985 University of Oslo Research Assistant/Assistant Professor/Associate Professor