Interplay between identity leadership and engaged followership

Join the seminar on April 17th to explore the complex dynamics of identity leadership and engaged followership!

  • Starts:08:00, 17 April 2024
  • Ends:09:50, 17 April 2024
  • Location:BI - campus Bergen, Auditorium 3 - 3rd floor
  • Enrolment deadline:16.04.2024 23:59
  • Contact:Marianne Grung Farsund (marianne.g.farsund@bi.no)

In this lecture, Dr. Fergus Neville will take us back to the events of January 6, 2021, during the Capitol attack, revealing the intricate interplay between identity leadership and engaged followership. Former President Donald Trump serves as a compelling example of how leaders can influence group actions and social identity. Neville's research demonstrates how the interaction between leaders and followers challenges traditional perceptions of leadership.