"Norway Day" at Fudan University

21 April 2009

In cooperation with Fudan University, Nordic Centre and with Norway EXPO 2010 on board, BI Norwegian School of Management arranged Norway Day Thursday April 16th.

The objective of Norway Day was to promote Norway and create awareness about Norwegian culture and society. Consular general Mr. Fred Nomme was the first speaker and officially opened Norway Day.

Through guest lectures, the students got acquainted with several aspects of Norwegian life, society and business. 


International aspect

However, not only Norwegian lecturers participated on Norway day. Fudan Professor Zhu Jianxin lectured on Nordic and Norwegian cinema and David Wu, President of Grenland Group Asia lectured on the differences in Norwegian and Chinese business culture.

Fashion

The BI graduating bachelor class in International Marketing also introduced Chinese students to Norwegian fashion from Scandic, a Norwegian company that produces clothes in Shanghai.

Food and cooking

A presentation of Norway and Norwegian culture is not complete without Norwegian food, and for lunch the students were served several Norwegian specialties including salmon. After some initial hesitation to some of the traditional Norwegian food the students seemed to be ready to pack their bags and move to Norway, or at least learn more about Norwegian food and cooking.

Company fair

In the second part of the day Norwegian companies got to reach out to Fudan students through a company fair. Det Norske Veritas (DNV), Laerdal Medicine, Arwi Electronics and Becotek also participated with company presentations and received CVs from Fudan students.

Several hundred students participated in Norway Day and it was decided to make it  an annual event. If you missed it this year we look forward to seeing you on Norway Day 2010.

 

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