Professor of Culture at BI

26 June 2009

Anne-Britt Gran has been appointed Professor in Cultural Understanding and Cultural Politics at the BI Norwegian School of Management.

NEW PROFESSOR AT BI: Anne-Britt Gran

Anne-Britt Gran holds a dr. philos. degree from the University of Oslo. She defended her doctoral thesis, Hvite løgner/sorte myter – det etniske på modernitetens scene (White Lies/Black Myths - Ethnicity on the Stage of Modernity), in 2000.

From 1988 to 2000, Anne-Britt was affiliated with the Institute of Music and Theatre at the University of Oslo, and from 2004 to 2007 she was a postdoc at the Norwegian University of Science and Technology. She came to BI in 1999, and has been involved in developing a bachelor programme in culture and management in cooperation with Donatella De Paoli.

Studies the relationship between the cultural and the business worlds

In her research, Anne-Britt is particularly interested in the relationship between art and capital, culture and business. In her books entitled Kunst og kapital (Art and Capital) and Kultursponsing (Cultural Sponsorship), she looks at what takes place when the cultural and the private business sectors establish new connections in the form of cultural sponsorships and new marketing strategies.  She is particularly interested in the new hybrids that arise between the art and financial systems.

Anne-Britt is presently working as project manager for the BI survey Kulturkonsum i krisetider (Cultural Consumption during Times of Crisis), which aims at studying the possible effect of the economic crisis on cultural consumption and the extent of digital cultural consumption on music and film.

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