Alumni of the week

Digital guardian

Fred Svedman

Sales Executive


Executive MBA

“The business process is a far more powerful lever for change than technology itself.”

The UK has seen a major push to make government go digital. In London, Fred Svedman is making sure the transition goes as smoothly, and safely, as possible.

‒ «Digital government» denotes an end state where government agencies adopt digital in all that they do. And that end state must be secure, says Svedman.

He has more than a decade of experience with cyber security, data analytics and fraud investigation - and thrives in the intersection between business and technology. As a sales executive at Unisys, his job is to enable clients to focus on their core responsibilities and get the most out of their investments in technology, whilst minimising cost and risk.

‒ My role is to engage with suitable government prospects and identify problem areas that Unisys can help improve. This requires good listening and communication skills, and the ability to understand how decisions are made in complex organisations. The ability to plan, organise, lead and execute with a large team, is essential.  

His most memorable lesson

The Norwegian has worked abroad for close to fifteen years, mainly in the UK. For the last nine years, he has been living and working in London, a city he vividly describes as a thriving, beautiful city and a global hub of technology and IT service companies.

‒ There is no place like it. London is a very vibrant city and I have truly enjoyed my years here, working in companies that are at the leading edge of my field.

A quote on his LinkedIn bio reads “technology isn’t everything, but without it, you can’t do anything”. Svedman is the type of person who relishes getting the right technology in place to deliver services in the best way possible.

‒ One of the most important lessons I have learnt in IT is that the business process is a far more powerful lever for change than technology itself. Many organisations lose sight of this, and focus instead on buying the «latest and greatest» technology without optimising the way they carry out their work.

‒ Mysterious and unobtainable

A few years ago, he finally decided to do an Executive MBA at BI after spending a long time considering getting the degree. He was also spurred on by friends who said they benefited greatly from it.

‒ It seemed mysterious and unobtainable in my twenties. As time moved on, I started to look at it with more serious intent. The concept of the Executive MBA ‒ studying part-time, with more experienced candidates, and plenty of options to specialise, was much more appropriate for my goals. When I realised that at EMBA programme was actually within reach, I had to go for it!

After finishing his degree in 2016, he says the experience definitely has given him a different perspective on things and allowed him to challenge conventional thinking.

‒ Professionally, things change after completing an EMBA. You will definitely obtain insights and abilities that put your thinking a couple of years ahead of the pack, so to speak.

Fred Svedman

Digital guardian