BI 75

The Promise and Problems of Intelligent Technology at Work

Are you smart enough to develop and manage intelligent organizations?

Intelligent technologies are entering the workplace – triggering both fear and excitement. Artificial Intelligence and robotics create new opportunities for value creation and change the way we work with each other and with intelligent machines. This creates challenges for executives and managers. Is the business community ready to develop intelligent organizations? Get research-based answers and executive leaders perspectives to the promise and problems of our new digital and connected work life.

The event is a part of BI's 75th anniversary celebrations, which takes place at BI Norwegian Business School's four campuses. You can also join us at:

Practical information

  • Time:Wednesday, 24 October 2018 09:00 - 15:30
  • Place:BI - campus Oslo, Nydalsveien 37
  • Price:Free
  • Contact:Alumni (


  • Time
  • Title
  • Welcome and opening remarks

    Anders Dysvik, Conference Chair and Professor, Department of Leadership and Organizational Behavior, BI Norwegian Business School

  • Honorary Doctor Ceremony, Opening Speech

    Inge Jan Henjesand, President, BI Norwegian Business School

  • Professor Valarie Zeithaml,
    David S. Van Pelt Family Distinguished Professor in Marketing at Kenan-Flagler Business School.

    Introduction by Line Lervik Olsen, Professor and Head of Department, Department of Marketing, BI Norwegian Business School

    Topic: “Thirty years of Service Quality Research”

  • Professor Sir Christopher Pissarides,
    Regius Professor of Economics at the London School of Economics BE and Nobel Prize laureate.

    Introduction by Espen Moen, Professor and Head of Department, Department of Economics, BI Norwegian Business School

    Topic: “The Labor Market in the age of Robots and Artificial Intelligence”

  • Honorary Doctor Ceremony

    Inge Jan Henjesand, President, BI Norwegian Business School

  • Networking break - Lunch

  • At the Forefront, Looking Ahead
    Research-Based Answers to Contemporary Uncertainties of Management

    Amir Sasson, Professor and Provost Innovation and Outreach, BI Norwegian Business School

  • Making the Digital Transformation work

    Sut I Wong, Professor, Professor, BI Norwegian Business School
    Christian Fieseler
    , Professor, BI Norwegian Business School

    Digital technologies have and will continue to change the ways we work. In this talk, Professor Wong and Professor Fieseler from BI Norwegian Business School’s Nordic Center for Internet and Society will discuss the labor challenges the digital transformation raises, based on research conducted over recent years. By doing so, they will highlight the challenges of adapting our current notions of managerial feedback to platform organizations, and propose measures with which good leaders may greatly increase the effectiveness of online communities. To this end, they will showcase what constitutes attractive modes of organizing for the future workforce and new forms of leadership for a more inclusive, effective, and human-centered digital economy.

  • How humans + machines are better together

    H. James Wilson, Managing Director of Information Technology and Business Research at Accenture Research

    This presentation by author H. James Wilson looks at how artificial intelligence is dramatically changing the rules across industries and processes. In his new book, Human + Machine: Reimagining Work in the Age of AI, James shows that the true value of AI can only be unlocked when humans and machines work in complementary ways. He will present on how human + machine collaborative partnerships are regularly and pervasively outperforming human-only and machine-only teams and will provide insights into how companies focus their AI activities, attention, and investments to capture this human + machine premium.

  • Cloud and AI: A new World

    Kimberley Lein-Mathisen, General Manger, Microsoft Norway

    Technological developments have made enormous progress in recent decades. Nobody can say for sure how tomorrow will be. But we know it will be characterized by two major trends that blend together: cloudlessness and artificial intelligence. New technology provides great opportunities, but also some challenges. How will technology drive Norway and the rest of the world in the future? How to ensure laws and regulations that create confidence, security and privacy when things happen so fast? How to facilitate sharing knowledge, developing and promoting innovation? The goal is that we learn from each other and together create a future that strengthens the community.

  • The data-driven organization: Intelligence at SCALE

    Vegard Kolbjørnsrud, Assistant Professor and Senior Research Fellow at Accenture

    Digitalization and artificial intelligence not only present unprecedented opportunities for value creation, but also daunting challenges for executives and managers. Intelligent machines automate and augment work and decisions previously exclusively reserved for humans. Big data can enhance products and services, customer intimacy, business processes, and decisions. But how can your business transform data into insight and intelligence? What does the intelligent organization, the forum in which humans and machines collaborate, look like? What does this organizational form mean for managers? Vegard will highlight these issues drawing on new research and cases. The talk is based on the new article “The data-driven organization: Intelligence at SCALE” in the forthcoming BI anniversary book that he has coauthored with fellow BI researchers, Chandler Johnson, Espen Andersen and Ragnvald Sannes.

  • Networking break

  • Reimagining business in the digital age

    Heather Fraser, Global Lead for Life Sciences & Healthcare, IBM Institute for Business Value

    Digital transformation from is affecting businesses but the anticipated wave of massive disruption from digital giants and startups has not occurred at the scale. Instead it's the innovative industry incumbents that have taken the lead in disruption and are embracing it as an eye-opening opportunity. CxOs of leading organizations are innovating, collaborating and finding new opportunities within their own industries. This presentation will deliver insights and practical examples from the IBM Institute for Business Value's recent study based on conversations with more than 12,500 CxOs worldwide.

  • Creating customer value in the age of AI

    Vibeke Siljan Krohn, Chief Operating Officer at Nordea Life & Pension, Norway

    Artificial intelligence (AI) was once a phenomenon of sci-fi movies, but technology has finally caught up with imagination. AI is now reality, yet, we see few examples of real AI in play. This session will cover how Nordea specifically used AI and machine learning in dramatically improving customer experience.

  • Panel discussion

    Facilitator : Randi Lunnan, Professor and Head of Department of Strategy and Entrepreneurship, BI Norwegian Business School

  • Value Creation and Business Models in the Digital Age

    Øystein Fjeldstad, Professor, BI Norwegian Business School

    In most industries, the competitive landscape is rapidly changing and, as a result, companies are speeding through their life cycles at an unprecedented pace. Digital is the main driver of the current changes. It affects all aspects of how customers behave and how companies create and capture value.

    How is value creation and organization design affected by digitization? What are the opportunities and challenges that digitization presents?

  • Leading a Global Business in a Digital Age

    Elisabeth Heggelund Tørstad, CEO Digital Solutions at DNV GL

    The world is currently undergoing a digital transformation. Technology developments like cloud solutions, Internet of things, artificial intelligence and data velocity are driving a transformation towards new business models and new ways of working. With origins stretching back to 1864 and operations in more than 100 countries, DNV GL is now undergoing its own digital transformation. In this session, Elisabeth Tørstad, CEO DNV GL - Digital Solutions, will share her perspectives on DNV GL’s digital journey to add value for its industries and customers, create new revenue streams and improve efficiency.


  • Concluding remarks

  • Anders Dysvik

    Anders Dysvik is Professor of Organizational Behavior at the Department of Leadership and Organizational Behavior at BI Norwegian Business School. He has published in top journals and is involved in research collaboration projects with a number of Norwegian and International organizations and is also hired to hold invited talks for practitioners on HRM issues. He is also a much sought after lecturer.

  • Valarie Zeithaml

    Valarie Zeithaml is David S. Van Pelt's Family Distinguished Professor in Marketing at Kenan-Flagler Business School. Zeithml is an expert in service marketing and service quality. In the 80's, Zeithaml and her co-authors developed SERVQUAL, which is a quality management framework for services. She was called Thomson Reuters Highly Cited Researcher in the report on "The World's Most Influential Scientific Minds."

  • Sir Christopher Pissarides

    Pissarides is the School Professor of Economics & Political Science and Regius Professor of Economics at the London School of Economics. His research focuses on macroeconomic themes, especially labor, economic growth and economic policy. In 2010, he was awarded the Nobel Prize in Economics together with Peter A. Diamond and Dale Mortensen for their analysis of markets with theory of search freezes.

  • Sut I Wong

    Sut I Wong is Professor at the Department of Communication and Culture at BI. She is currently also a co-Director of the Nordic Centre for Internet and Society, looking into new ways of working.  Her research interests include relationship-based leadership, virtual team leadership, HR practices for individual innovative and proactive behaviors. Her more recent research looks into management practices for digital change.

  • Christian Fieseler

    Christian Fieseler is Professor at the Department of Communication and Culture at BI and the founding director of the Nordic Centre for Internet and Society. His research interests center on organizational identity, CSR and computer-mediated-communication. His focuses on how individuals and organizations adapt to the shift brought by new, social media, and how to design participative and inclusive spaces in this new regime.

  • James Wilson

    H. James Wilson is managing director of IT and Business Research at Accenture Research, where he leads global research programs on the impact of AI on work. Wilson is co-author of the best-selling, Human + Machine: Reimagining Work in the Age of AI, his third book on the impact of technology on work and society. He is a longtime contributor to The Wall Street Journal and Harward Business Review.

  • Vegard Kolbjørnsrud

    Vegard Kolbjørnsrud is an Assistant Professor at the Department of Strategy and Entrepreneurship and a Senior Research Fellow with Accenture.  He does research and consulting on strategy, new organizational forms, digitalization, and business models. Topics also include digital strategy, governance and organization design, communities and crowdsourcing, open innovation and the impact of AI on management. 

  • Øystein Fjeldstad

    Øystein D. Fjeldstad is a Professor at the Department of Strategy and Entrepreneurship. He holds a Ph.D. from University of Arizona and has been a professor at BI since 1988. Fjeldstad’s research is on models of value creation and on new organisational forms, with telecommunications, financial services, technology, maritime, and health care as the main empirical contexts. His latest research is regarding the design of digital organizations.

  • Kimberley Lein -Mathisen

    Kimberly Lein-Mathisen is Country Manager for Microsoft Norway. She came to Microsoft from Orkla Home & Personal Care, where she was the CEO. Lein-Mathisen began her career with Procter & Gamble, co-founded Appear Networks and held several senior leadership positions in Eli Lilly. She has a B. Sc. in Industrial Engineering from the University of Illinois and an MBA from Harvard Business School. She is on the Board of directors of NHST and Abelia.

  • Elisabeth Tørstad

    Elisabeth is the CEO for DNV GL Digital Solutions, a global organization with market leading deliverables of software, platform services, cyber security, digital transformation and data management. She is based in Norway and is a Member of the Executive Committee for the DNV GL Group. Her academic background includes a Cand. Scient. degree in Physics from the UiO and a degree of Business Administration from the NHH.

  • Vibeke Siljan Krohn

    Vibeke Siljan Krohn is Chief Operating Officer in Nordea Life & Pension Norway. She has previously held executive leadership roles in Telenor. Krohn is an entrepreneurial, high energy executive with broad international experience. She is truly passionate about how new technology, such as artificial intelligence and machine learning, create business opportunities. She holds a MSc degree from London School of Economics.

  • Heather Fraser

    As a pharmacist, Heather’s career has spanned community pharmacy, pharmaceuticals, consulting and technology. She leads IBM's Institute for Business Value, Healthcare and Life Sciences where she develops thought-leadership on topics including stimulating collaboration amongst life sciences, healthcare and non-traditional parties, and the impact of emerging technologies on the healthcare ecosystem.