Starting a venture

Introduction

This is a practical course where students receive training in developing ideas, commercialization and setting up a business. The students will during the course initiate and start a new venture, either as a "Student Corporation" or as an ordinary company.

The course will go more in-depth on developing business ideas, with focus on Effectuation and Lean Start-up. Throughout the semester, the students will develop their own entrepreneurial mindset and problem-solving skills through experimental learning and reflection.

Course content

Step 0: Inspiration

Step 1: The entrepreneur: Who you are, and what you know?

Step 2: The entrepreneur: Whom you know?

Step 3: Idea, problem statement and registration

Step 4: Business model

Step 5: Hypotheses, test and learn

Step 6: Segmentation

Step 7: Value, stakeholders and product brochure

Step 8: The process to acquire a paying costumer

Step 9: Finance

Step 10: Business plan

Step 11: Pitch and presentation