Excerpt from course description

Strategic Management


This program will give the participants knowledge within the different aspects of strategic management to give the opportunity to contribute in the major strategic processes.

Most business leaders now acknowledge the escalating competition and the needs for continuous change. To succeed the quality of the strategic decisions and the accomplishment of these decisions is of major importance.

Strategic management is not a set of precisely defined techniques that can be learned to create a good strategist. On the contrary: It is a profound understanding of the external and internal forces that affect the competitive position, development of strategic alternatives and finally the successful implementation of the chosen strategy. The latter often entails changes in the organizations and modes of operation.

This program is developed to give the participants, who have varied theoretical backgrounds and work experience, a lasting competence within the various aspects of strategic management.
Theoretical knowledge without practical anchoring results in low impact on the participants' organizations. The pedagogic approach is thus based on a thorough introduction to modern theories in the various topics that are addressed. Thereafter, the material is addressed in group discussions. Finally, the certain aspects are discussed in class to clarify important points.

Upon completion of the program, the participants are expected to contribute substantially to a creative and practical strategy process in their firms. This requires, however, engagement and effort from the participants both before and during class sessions

Course content

1. course setting
What is strategy? The foundation of strategy. Strategy analysis - internal analysis of resources and external analysis of the competitive arena.

2. course setting
Strategy analysis - internal analysis of value creation, external analysis of macro environment and stakeholders. Strategic choice

3. course setting
Strategic choice and ethical considerations. Different competitive strategies such as organic growth through knowledge management, mergers and acquisitions, outsourcing. Corporate strategy. Strategy in the public sector.

4. course setting
Implementation of strategy and strategic control. Strategic leadership.

5. course setting
Different strategic topics: Innovation, trust, strategic alliances and international strategy.


This is an excerpt from the complete course description for the course. If you are an active student at BI, you can find the complete course descriptions with information on eg. learning goals, learning process, curriculum and exam at portal.bi.no. We reserve the right to make changes to this description.