Research

Department of marketing

The faculty at department of marketing is cooperating closely with a large international network of researchers.

Research Seminars 2018

Date Time Speaker Affiliation Title Location
Sept 13 12:00 Selin Atalay Frankfurt School of Management  subject TBA Meeting room at Department of Marketing, BI Building in Oslo
Sept 6 12:00 Manfred Krafft University of Münster  subject TBA Meeting room at Department of Marketing, BI Building in Oslo
June 11 11:00 Elham Ghazimatin University of Melbourne No Common History and an Uncertain Future: The Governance Challenges of B2B Projects Meeting room at Department of Marketing, BI Building in Oslo
June 5 13:45 Robert Palmatier
and
John Hulland
 

Robert W. Palmatier, Editor-in-Chief, Journal of the Academy of Marketing Science (JAMS) and incoming Co-Editor, Journal of Marketing

John Hulland, incoming Editor-in-Chief, JAMS.

Meet the Editors: Robert Palmatier and John Hulland Meeting room at Department of Marketing, BI Building in Oslo
April 24        10:30 Asst. Prof. Olivia Petit INSEEC            Improving the promotion of healthy behaviors by using the actor's perspective​: An fMRI study Meeting room at Department of Marketing, BI Building in Oslo

 

Research Seminars 2017

Date Time Speaker Affiliation Title Location
Oct 26 12:00 Associate Professor Dr. Francesca Sotgiu     VU Amsterdam Earned Attention, Earned Sales: The Role of Owned Media Across Platforms Meeting room at Department of Marketing, BI Building in Oslo
June 29 12:30 Professor Sundar Bharadwaj   Customer Characteristics and Value of Customer Portfolio Acquired Through Mergers and Acquisitions Meeting room at Department of Marketing, BI Building in Oslo
June 22  13:00 Professor Anandhi Bharadwaj    Market Returns to Digital Innovations: A Group Based Trajectory Approach Meeting room at Department of Marketing, BI Building in Oslo
April 19 10:00 Professor Peeter Verlegh VU Amsterdam The Differential Impact of Brand Loyalty on Traditional and Online Word of Mouth: The Moderating Role of Self-Brand Connection. Meeting room at Department of Marketing, BI Building in Oslo
March 30  13:00 Professor Stefano Puntoni Erasmus University Rotterdam Automation and Identity  Meeting room at Department of Marketing, BI Building in Oslo

Please contact Sissel Berg for questions regarding the seminars.