Research Topic

Fair Work in the On-Demand Economy

The on-demand economy is enabling new forms of flexible employment. In some aspects this can be empowering, but workers face unknown risks and disadvantages. We conduct rigorous research into sharing and internet-mediated micro-entrepreneurship.


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Sub-Topics and Findings

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Collaborating Institutions

University of Leipzig, University of Applied Sciences Lucerne, University of St. Gallen


Activities and Career Paths

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Key Publications

Bucher, E., & Fieseler, C. (2017). The flow of digital labor. New Media & Society, 19(11), 1868-1886. Journal link

Bucher, E., Fieseler, C., Fleck, M., & Lutz, C. (2018). Authenticity and the sharing economy. Academy of Management Discoveries, 4(3), 294-313. Journal link

Fieseler, C., Bucher, E., & Hoffmann, C. P. (2017). Unfairness by design? The perceived fairness of digital labor on crowdworking platforms. Journal of Business Ethics, online first, 1-19. Journal link

Kost, D., Fieseler, C., & Wong, S. I. (2018). Finding meaning in a hopeless place? The construction of meaningfulness in digital microwork. Computers in Human Behavior, 82, 101-110. Journal link

Lampinen, A., Lutz, C., Newlands, G., Light, A., & Immorlica, N. (2018). Power struggles in the digital economy: Platforms, workers, and markets. Companion of the 2018 ACM Conference on Computer Supported Cooperative Work and Social Computing (CSCW). Jersey City, 3-7 November, 417–423. Proceedings link

Newlands, G., Lutz, C., & Fieseler, C. (2018). Collective action and provider classification in the sharing economy. New Technology, Work and Employment, 33(3), 250-267. Journal link