Research to Go
The reason BI is considered one of Europe's best business schools is because we have one of Europe's most productive research environments within Finance, Management, and Marketing. We surround ourselves with the best people from all over the world. But what does that mean for you as a student?
This means that what you are taught at BI is based on research. Research is more than complicated math, difficult words and long dissertations. Through research, we learn to understand how the world is connected. We gain new knowledge to make good decisions, work smarter and develop better products and services. This is knowledge that is important for the market and therefore important for you.
In pursuit of your dream job, knowledge is your best friend. We have made it a little easier for you to understand our research at BI. Continue reading and learn more!
Is there a crisis now?
How is the economy really doing right now? Leif Anders Thorsrud`s research has resulted in a completely new tool that helps us answer that question.
Myths and truths about leadership
Can our upbringing affect our ability to lead others? What are the traits of good leaders and who has it in them to become one? Researchers look to psychology to find answers.
Do you know yourself better than marketers?
Did you know that sound can affect which beer you prefer to drink? If you still think that marketing influence is limited to traditional advertising, you are not a conscious consumer.
Words that are bad for business
Is presenting numbers to make them seem better than they are bad for business? Research finds that the consequences of the practice depends on the words leaders use to present them.
When digitalisation becomes a challenge
Want an attractive job? Acquire digital expertise! Is business going bad? Digitise your systems! Struggling with deadlines? Digitise your everyday life! Digitalisation seems to be the solution to everything, but is it really?
The science of investing
Investing involves making assumptions about the future. What are researchers in Finance contributing to in a world full of uncertainties?
What motivates us the most at work?
Many jobs come with bonuses to make us perform better. Research, on the other hand, shows that this rarely works as intended. Is it really the case that more money doesn't motivate us?
Technical communication problems?
Technology is changing how PR advisors and marketers influence our perception of companies and brands. Researchers at BI share insights on how to keep up with the new developments.
Sustainability in Norway: Where are we now?
Researchers have studied the willingness in Norway to go green, what it takes to reach the climate goals and why change is so difficult.