The most extensive use of personal data concerns study execution, application processing and marketing of courses and programmes.
Marketing of courses and programmes
We use data stored about you to customise content and ensure that we provide you with correct and relevant information, provided that you have consented to this. We use general contact information and interests you have provided, such as campus, subjects, favorites or level of study. We also use previous information from study history, study selection tools and activity on our websites for this purpose.
An example of marketing activity is Studieomaten. By using this online service, you consent to BI registering your personal information and responses, as well as communicating with you regarding this. Your answers are anonymised, while your personal results are made available to you through a unique website. All data is deleted after 12 months.
Processing applications for admission
BI processes personal data in order to assess your application for studies and courses. If necessary, BI can also verify information from relevant external sources, such as the National Diploma Database (NVB), the National Population Register, NAV, employers, and other educational institutions.
Student administrative purposes
BI processes necessary information for the implementation of your study condition and has statutory tasks and duties towards you as a student. Examples of this are the creation of a schedule, enrollment for exams, exchanges, granting extensions and leave, documenting educational results, printing diplomas and transcripts, and the like. When you are a student, we communicate with you through the Student Portal and e-mail. BI compiles information about your education, experience, and professional areas of interest to give you advice and guidance on how to best complete your studies and build competencies to achieve a degree or reach your career goals.
Follow up orders
We also use personal data to follow up your requests for, for example, ordering study guidance, registering for an information meeting or other events.
Customizing web page content
When visiting our websites, cookies are used for analysis and statistical purposes, in order to improve the website, provide you with customised content and so forth. If you wish to object to this, you can easily do so in the cookie banner which appears when visiting our website.
In some cases, BI processes personal data for analysis purposes.
One example is analyses in order to provide students with targeted and personalised follow-up related to their learning and academic progression being students at BI. Personal data processed for this purpose is contact details, demographic data, activity on BIs learning systems, achievement of work requirements and academic results from previous and ongoing education. The target groups are prepared using simple selection criteria, statistics and more advanced predictive analysis. It is possible to make a reservation against this, see point 7.
BI conducts learning analytics, defined as the use of data about learning for learning, in its systematic efforts to improve teaching, learning, and the learning environment. For these types of processes, data about your activity on BI's digital learning platforms is used, and sometimes additional background information about you as well as your academic results. The analyses can, for example, be used to evaluate the educational value of learning platforms or delivery formats, or to support faculty in their systematic quality work. If learning analytics are used for targeted support of individual students, you will be informed in advance. It is possible to opt out of one or more types of processing for learning analytics purposes, see point 7.
We also use personal data from stakeholders and existing students for segmentation and profiling in the marketing of our courses and studies. The purpose is to be able to offer more targeted content to our stakeholders which they perceive as relevant.
Communication with alumni
BI Alumni is a network for former students, which aims at strengthening and maintaining their relationship with BI. Alumni receive information about our alumni activities, such as tailored invitations to academic and social events, research news and updates regarding BI. Alumni may also receive requests for collaboration, such as participating in seminars, mentoring programs and to boards, councils and committees.
BI uses an external supplier for its alumni portal. Personal data is stored in the database of this provider, with whom we have a Data Processing Agreement, and which also is covered by this privacy statement.