BI BUSINESS
REVIEW
BI BUSINESS
REVIEW
-
BI Business Review Consumer lies in the service encounter
More than nine out of ten consumers admit that they have been lying during a service encounter. Why do we lie and what are the implications for consumers and businesses?
-
BI Business Review Will songs be written about self-driving cars?
Self-driving cars could dampen the consumer love affair with cars and car brands. However, new technology may open new brand building opportunities.
-
BI Business Review The film conundrum
It has become much more expensive to make films and television series. At the same time, we are…
-
BI Business Review Toxic collaboration ruins good projects
Researchers have identified four destructive ways to cooperate. Luckily, there is a cure.
-
BI Business Review Lady Gaga boosts sales when shop is full of customers
Customers spend less money shopping when the shop is filled to the brim with customers. Fast-paced…
-
BI Business Review Meet Professor Benny Geys
One of Professor Benny Geys fields of expertise is fiscal federalism. How a country’s public…