The Nordic Alliance for Communication & Management
Leveraging communication as a strategic driver of sustainable organizational performance and success in a changing world.
The Communication for Leaders magazine shows our latest work at the forefront of developments in the communication field. It presents valuable insights from research conducted in Norway and internationally, focusing on key questions such as: How does corporate communication help to create value for organizations in the public and private sector? What are the opportunities and challenges of new, digital, and social media? How do corporate communication practices work in and for society?
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How To Engage Social Media Audiences
In this issue we take up several different themes, all of which deal with some aspect of engagement. These include why Norwegians now eat potatoes, how PR helps a large hospital improve feedback, what words motivate, and considering communication due diligence when looking at partnerships.