“BI needs to continuously renew its programme portfolio to ensure our school remains attractive to prospective students and relevant in the eyes of employers. We are confident that candidates with updated knowledge and skills within areas like digitization and data science will be highly sought-after in the years to come”, says Inge Jan Henjesand, President of BI Norwegian Business School.
The new Digital Communication Management programme will offer students insights into how digital technologies impact organizations and society, and how organizations navigate and transform the functions and roles of communication to adapt to the increasingly complex digital corporate landscape.
The Data Science for Business programme is an interdisciplinary programme delivered in cooperation with BI’s research centre Simula@BI. The programme aims to challenge and enhance students’ technical and quantitative skills, focusing on subjects including machine learning, mathematics, statistics and information technology.
The new bachelor programme in Digital Business is designed to give students the necessary competence and skill-set to help bridge the gap between business and technology.
“All programmes have a flexible study plan which means that students can adapt their degree based on interests. They can choose between a number of popular programme courses, to build relevant competence and gain an advantage in the job market by tailoring their degree, with opportunities for internships and exchange”, says Henjesand.
New MSc programme in Bergen
In addition to launching the three new programmes, BI will also start offering the popular MSc in Leadership and Organizational Psychology at BI’s campus in Bergen. The first students in this programme will begin their studies in the autumn semester 2022.
Since 2019, BI – campus Bergen has also offered the Master of Science in Business.