Department of marketing

The research at the Department of Marketing focuses on relevance, theory development, and creating solutions for companies. Look for a researcher in the department's expert list.

BI Norwegian Business School registers our scientific publications in the national database Cristin (Current Research Information System In Norway).

Below is a list of the most recent publications. Follow this link to Cristin to make an advanced search.



  • Olson, Erik Lee (2022)
    Advocacy bias in the green marketing literature: Where seldom is heard a discouraging word
    Journal of Business Research, 144, p. 805-820. Doi: 10.1016/j.jbusres.2022.02.052
  • Caruelle, Delphine Sylvie Sophie; Shams, Poja, Gustafsson, Anders & Lervik-Olsen, Line (2022)
    Affective Computing in Marketing: Practical Implications and Research Opportunities Afforded by Emotionally Intelligent Machines
    Marketing letters, p. 163-169. Doi: 10.1007/s11002-021-09609-0
  • Melgaard, Jørgen; Monir, Rubina, Lasrado, Lester Allan & Fagerstrøm, Asle (2022)
    Academic Procrastination and Online Learning During the COVID-19 Pandemic
    Procedia Computer Science, 196, p. 117-124. Doi: 10.1016/j.procs.2021.11.080
  • Remme, Anne-Marthe Rekdal; Stange, Stine-Mari, Fagerstrøm, Asle & Lasrado, Lester Allan (2022)
    Blockchain-enabled Sustainability Labeling in the Fashion Industry
    Procedia Computer Science, 196, p. 280-287. Doi: 10.1016/j.procs.2021.12.015
  • Koch, Alexander; Mønster, Dan, Nafziger, Julia & Veflen, Nina (2022)
    Fostering safe food handling among consumers: Causal evidence on game- and video-based online interventions
    Food Control, 135, p. 1-10. Doi: 10.1016/j.foodcont.2022.108825
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