Event

BI-JAMS Thought Leaders’ Conference on Generalizations in Marketing 2018

BI Norwegian Business School is happy to invite you to the BI-JAMS Thought Leaders’ Conference on Generalizations in Marketing: Systematic Reviews and Meta-Analyses in Oslo.

Link to the Conference Website

BI Norwegian Business School is happy to invite you to the BI-JAMS Thought Leaders' Conference on Generalizations in Marketing: Systematic Reviews and Meta-Analyses in Oslo, Norway. The Marketing Department at BI Norwegian Business School organizes this event in conjunction with the Journal of the Academy of Marketing Science special issue on Generalizations in Marketing: Systematic Reviews and Meta-Analysesedited by Mark B. Houston and John Hulland.

The aim of the conference is to bring together leading scholars to discuss emerging review papers and meta-analyses in in a highly productive environment. You will have the opportunity to present your research, participate in an academic panel, or just listen and network.

The conference will be hosted at BI's state-of-the-art campus, located in the vibrant capital of Norway. Oslo is also a perfect gateway to Norway’s stunning nature and landscape if you plan to visit the country before or after the event.

Due to the maximum number of participants, the conference is by invitation only, and interested researchers should submit proposals or abstracts to the conference co-chairs no later than March 1, 2018 (proposals will be accepted on an ongoing basis). 

We look forward to seeing you at the conference!

With kind regards,

Matilda Dorotic, Robert Palmatier, Francesca Sotgiu, and Stefan Worm,
Conference Co-Chairs

Contact

Kristine Nielsen Seeberg

E-mail: kristine.seeberg@bi.no
Phone: +47 46 41 07 80 

Link to the Conference Website  

Practical information

  • Time:Sunday, 03 June 2018 19:00 - Tuesday, 05 June 2018 13:45
  • Place:BI - campus Oslo
  • Price:280 EURO
  • Contact:Matilda Dorotic (matilda.dorotic@bi.no)

Keynote speakers

Dominique Hanssens
UCLA Anderson Graduate School of Management

Dominique Hanssens is Distinguished Research Professor of Marketing at the UCLA Anderson Graduate School of Management. He has served as the school's faculty chair, associate dean, and marketing area chair. He served as Executive Director of the Marketing Science Institute (2005-2007) and as President of the INFORMS Society for Marketing Science (2015-2017).
Professor Hanssens serves or has served as an area editor for Marketing Science and an associate editor for Management Science and the Journal of Marketing Research. His papers have appeared in the leading academic and professional journals in marketing, economics and statistics. Five of these articles have won Best Paper awards, in Marketing Science (1995, 2001, 2002), Journal of Marketing Research (1999, 2007) and Journal of Marketing (2010), and ten were award finalists.

Roland T. Rust
University of Maryland

Roland T. Rust is Distinguished University Professor and David Bruce Smith Chair in Marketing at the Robert H. Smith School of Business at the University of Maryland, where he is founder and Executive Director of two research centers: the Center for Excellence in Service and the Center for Complexity in Business. He is also Visiting Chair in Marketing Research at Erasmus University (Netherlands) and International Research Fellow of Oxford University’s Center for Corporate Reputation (UK).

He served as Editor of the Journal of Marketing, founded the annual Frontiers in Service Conference, and was founding Editor of the Journal of Service Research. He is currently Editor of the International Journal of Research in Marketing (IJRM).