- Dr. Zerfass will be a considerable addition to our communication faculty and really give BI added depth in this field. He will provide really good input for workshops and seminars at the executive level for communication directors, and also give valuable advice on new programs, both education and research, says professor Peggy S. Brønn at the department for communication, culture and languages at BI Norwegian Business School.
Dr. Zerfass has produced 29 books and no less than 150 articles on strategic corporate communication at the University of Leipzig in Germany.
Few have merits like Dr. Zerfass. He has been rewarded with multiple research and communication awards for his significant work e.g ‘PR Head of the year’, Germany.
Dr. Zerfass is also editor of the American journal ‘International Journal of Strategic Communication’ and Executive Director of the European Public Relations Education and Research Association - EUPRERA. He is also lead researcher for the annual Communications Monitor survey.
We warmly welcome Dr. Zerfass on the team.