-
Excerpt from course description

Digital Business Models (2023/2024 and 2024/2025)

Introduction

Digitization changes the business models by which companies create value for their customers and their owners. Established companies use digital technologies – such as artificial intelligence, blockchain, or the Internet of Things – to help them operate their businesses with greater speed and lower costs and, in many cases, offer their customers opportunities to co-design and co-produce products and services. Many start-up companies use digital technologies to develop new products, services and business models that disrupt the present way of doing business and take customers away from firms that cannot change and adapt. The aim of this course is to learn about the role of digital technologies in the transformation of existing business models, and how digitization enabled the emergence of online platforms and ecosystems.

Course content

  • Course overview and Introduction
  • Digital Platforms and Ecosystems
  • Information, Data, and Artificial Intelligence (AI)
  • Digital Manufacturing, Internet of Things (IoT), and 3D Printing
  • Blockchain and Supply Chain Digitization
  • Crowdsourcing, Online Communities, User-Generated Content (UGC)

Disclaimer

This is an excerpt from the complete course description for the course. If you are an active student at BI, you can find the complete course descriptions with information on eg. learning goals, learning process, curriculum and exam at portal.bi.no. We reserve the right to make changes to this description.