Digital PhD Defence: Kateryna Maltseva

  • Starts:12:15, 4 June 2020
  • Ends:15:00, 4 June 2020
  • Location:Online
  • Contact:PhD Administration (phd@bi.no)

PhD Candidate Kateryna Maltseva, Department of Communication and Culture, will defend her thesis for the Doctor Philosophiae Degree at BI Norwegian Business School.

Title of the thesis:
“Digital Self-Tracking: Psychological and Behavioral Implications”

Title of trial lecture:
"What strategies could companies choose for enhancing consumer usage of self-tacking devises?"

Digital recording of the trial lecture will be available to the committee and evaluated prior to the defence.


The Evaluation Committee:

  • Chair: Professor Fred Selnes, BI Norwegian Business School
  • First Opponent: Professor Christoph Fuchs, Technical University of Munich, TUM School of Management
  • Second Opponent: Associate Professor Barbara Briers, Vlerick Business School, Belgium



Professor Christian Fieseler, BI Norwegian Business School has been the candidate´s main supervisor, and Associate Professor Klemens Knöferle, BI Norwegian Business School, has been the candidate´s co-supervisor.