Excerpt from course description
- Norwegian
- ENT 3501
- 7.5 Credits
Introduction
This is a practical course where students are taught how to find business ideas, conduct feasibility studies, work on problem solving and idea development. By working in teams the students will by the end of the semester deliver a business plan for an idea of their own choosing and pitch the idea orally in front of an audience.
Attendance in lectures and work beyond classes is expected.
Course content
- Introduction
- Business ideas and value proposition
- Resources
- Team and networking
- Business model
- Customers and segmentation
- Marketing and sales
- Key performance indicators
- Negotiations
- Financials
- The business plan
- Pitching
Disclaimer
This is an excerpt from the complete course description for the course. If you are an active student at BI, you can find the complete course descriptions with information on eg. learning goals, learning process, curriculum and exam at portal.bi.no. We reserve the right to make changes to this description.