Internship for MSc in Strategic Marketing Management

Introduction

THIS COURSE WILL BE OFFERED AS A RE-SIT EXAMINATION ONLY IN SPRING 2025.

BI Internship is an opportunity to work full-time in a company/organization as a part of your studies.  BI Internship provides the opportunity to gain practical experience in your particular field of study. It will give you valuable insights in real-world challenges in the broad area of marketing and should help you in applying your academic learning toward increasing organizational effectiveness and growth. An internship should help you in applying your academic learnings in an empirical setting.

Note that in order to get a BI Internship approved as part of the degree, the student needs to apply according to BI’s procedures and submit a valid Learning Contract prior to starting their internship and in due time before the deadline.             

Course content

Students will work for a minimum of 8 weeks in a selected company and the tasks are assigned by each company. By the end of the internship the student will write a paper related to the internship.