Distinguished Professor at the University of Nebraska Omaha. Why conspiracy theories are so popular on SoMe and how to create authentic trustworthy content.
Calendar
Trust and public debate in the age of Social Media and fake news
NORA & EACD online Lecture Series
Tuesday
13
April
Trust and public debate in the age of Social Media and fake news
Organized by The Nordic Alliance for Communication & Management together with the European Association of Communication Directors.
Lack of trust in society is a big topic that impacts day to day work for most communication leaders, building the reputation and the brand of their organizations. The Panelists and presentation topics for this lecture can be found bellow.
Panelists
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Jeremy Lipschultz
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Dennis Larsen
Reputation Inc unlock value through strategic reputation management. User orientation – connecting brand to user journeys.
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Cathrine Torp
EVP Communications and user experience at The Research Council of Norway. Who is the most trustworthy sender of facts and news? New results from Kantar trust barometer.
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Vilma Luoma-aho
Professor, School of Business and Economics, University of Jyväskylä. What are the differences between Russia’s messaging and strategic communication of Western governments? In her presentation she will talk through results of the international research project they had on strategic communication of Russia.